The long-awaited BFFs: Close to Your Heart Photoshoot blog post is finally here! First and foremost, we’d like to extend our thanks to Misty Daydream (IG: @mistydaydreamsg) for sponsoring us with their beautiful balloons. They made the room so dreamy, beautiful as props and so gorgeous as a backdrop!
Another huge thank you to Revlon Singapore and our makeup artist, Riyan, for the amazing makeup for the girls!
Let’s start off by giving you ladies an idea of why we decided to do this shoot. We wanted to show that our 3rd Generation 100% Non-Slip 2-Way Wireless Strapless bra was made for Asian ladies of every shape and size. And what better way to get our message across than to get our own customers to represent it?
So, we decided that groups of girlfriends from our customer base would be the best representation for our 3rd Gen strapless bra. We opened applications to our followers on social media and to be honest, the response was a lot more than what we expected. We weren’t able to choose all of you even though we wanted to, thus we made the decision to choose 3 groups of BFFs that had a variation of different bust sizes.
All photos definitely have not been retouched! We want to show everyone the girls as they are because we believe that everyone is beautiful just the way they are and that our 3rd Gen strapless bra would look good and give enough support no matter what shape and size you are.
Alright, let’s cut to the chase and introduce the 3 groups of BFFs that participated in the photoshoot!
Grace: She is pure, kind and really generous and caring towards me.
Lishan: She is positive, adorable, determined and sweet
What is it about each other that drives you mad?
Grace: I know what this question is driving at BUT, oh her eyes when she smiles!
Lishan: Her gaze and smile.
What is most important to you when it comes to choosing lingeries?
Grace: Material, material, material!
Lishan: The fit, durability, and material.
What do you like most about our 3rd Generation 100% Non-Slip 2-Way Wireless Strapless Bra?
Grace: I love how comfortable and hugging it is!
Lishan: It is so smooth, seamless, soft and comes with detachable straps and an extender!
Our second group of BFFs: Wanqi, Vanessa, and Joey. They met each other when they were in Secondary 1 and now that I’ve counted… It’s probably about almost 10 years of friendship! These girls sure have known each other for a long time!
What are the qualities that your BFF has that inspires you?
Wanqi: Always encouraging, striving hard, challenging herself, never giving up, and putting others before herself. These qualities that she has motivates me and inspires me to be a better friend and person.
Vanessa: She is naturally outgoing, bubbly and has an optimistic outlook on life.
Joey: Vanessa inspires me to be more creative and to think out of the box while Wan Qi inspires me to be more independent and to appreciate myself more.
What is it about each other that drives you mad?
Wanqi: Always not listening to my advice even though she knows I am always right.
Vanessa: Stupidity.
Joey: Wan Qi is super stubborn and insists on a certain way of doing things. Vanessa is very indecisive and way too flexible with things. It doesn't make decisions very solid and there's always a lot of changes. Guess that's how we even each other out!
What is most important to you when it comes to choosing lingeries?
Wanqi: Good support is important and I shouldn’t have to constantly adjust it.
Vanessa: It has to cover and enhance my assets fully.
Joey: It has to be able to fit me well and give proper support. It also has to match well with the majority of my clothes.
What do you like most about our 3rd Generation 100% Non-Slip 2-Way Wireless Strapless Bra?
Wanqi: It’s longer and more stretchable, unlike the 1st and 2nd Gen strapless bras, which feels tight even with the bra extender.
Vanessa: It’s comfortable and the non-slip function allows the bra to stay in place even with huge body movements!
Joey: I love how it’s so comfortable and it sticks to my body even with so many movements during the shoot. And it doesn't show when I wear body-hugging clothes as well!
Last but not least, our third and largest group of BFFs! These 5 girls have been best friends ever since they met as participants for the official opening of the SEA Games 2015. It’s true when they say that they’re crazy and silly together because the shoot was nothing but fun and laughter because of them!
What are the qualities that your BFF has that inspires you?
Boon Shie: All of my girls are super sweet and capable of everything! They’re charming, independent, hilarious… There’s just too many to list down.
Chin Chin: All of them have 1 thing in common — sincerity and honesty. They’re not afraid to express their thoughts/opinions on topics, especially on relationships, because they truly care for one another’s happiness.
Heidi: Unconditional love, understanding, and compassionate.
Felicia: I would say the same as Boon Shie.
Ysabel: Never judging, accommodating, understanding and patient!
What is it about each other that drives you mad?
Boon Shie: Felicia is damn crazy and her craziness is definitely beyond your imagination!
Chin Chin: All 5 of us complement each other. We can go all night talking about random stuff, taking ridiculous wefies, laugh at this moment and cry at the next moment. There's always surprises and laughter whenever we meet up.
Heidi: The fact that it's so hard to meet each other.
Felicia: Nothing!
Ysabel: Our silliness drives me mad with laughter!
What is most important to you when it comes to choosing lingeries?
Boon Shie: The material and fitting.
Chin Chin: It has to fit nicely on my body and not slip off easily.
Heidi: The style. Lingerie must not only be comfortable, but also make you feel and look confident!
Felicia: (Underwear) It has to fit my bottom perfectly.
Ysabel: The fit!
What do you like most about our 3rd Generation 100% Non-Slip 2-Way Wireless Strapless Bra?
Boon Shie: The fact that it’s strapless! It's so perfect to go with all kind of outfits e.g. halter/tube/spaghetti strap tops, etc.
Chin Chin: It fits me perfectly and the support is good. I can move freely and easily without thinking that the bra will shift out of place.
Heidi: It not only fits wonderful, but it doesn't budge even if you're constantly moving around; guaranteed to make your outfit a stellar one without the need for readjustments!
Felicia: It’s comfortable!
Ysabel: The anti-slip rubber loops 😍
Here are some more shots from the shoot!
When it comes to bras, I’m sure most of you would’ve known about this famous quote:
“A friend is like a good bra: hard to find, comfortable, supportive, always lifts you up, makes you look better, never lets you down or hanging, and always close to your heart.”
Your best friends will always be your pillar of support, cherish them and always stay this close until the end of time. Despite some hiccups, we hope you ladies have had a lot of fun during the shoot, and that it was a great experience for you as much as it was for us!
We would definitely love to do this in the future again, and we hope that we’ll be able to represent more of you ladies the next time.
Always remember that you’re gorgeous in any way. Every way.
And it’s a wrap!
Xx,
Madeline