Lift It Up! V2.0: Our Best-Selling Super Push-up Strapless, Refreshed

INTRODUCING LIFT IT UP! V2.0

LIFT IT UP! V2.0 100% Non-Slip Super Push-up Strapless Wireless Bra has been a crowd favourite since its launch in 2019 — loved for its super push-up effect, non-slip hold, and confidence-boosting fit.

This launch, we're introducing three new colourways, designed to give you more ways to wear the Super Push-up Strapless you already trust.

Launching this Friday, 6 February at 10PM SGT, LIFT IT UP V2.0 returns with limited launch promotion bundles, available while stocks last.

WHY LIFT IT UP! V2.0 IS A BESTSELLER

LIFT IT UP! V2.0 isn't just popular — it's proven. Over the years, it remains our bestselling Super Push-up Strapless Bra, trusted for occasions when lift, hold, and security matter most.

Key features:

• 3cm thick paddings to give you an instant 2-cup super push-up effect
• Specially designed 0.7mm thin non-slip bands and anti-slip fabric side bands to keep your bra in place without constant adjusting
  
• Live Free fabric that is highly breathable and sweat absorbent
• Wireless construction for comfort
• Removable straps that allows flexibility to wear your bra multiway: Strapless, Regular, Cross-back
• Silicone-free, ensuring that the bra remains gentle and comfortable for sensitive skin

Whether it's for events, special occasions, or confidence on-demand, this is the Super Push-up Strapless many swear by.

MEET THE NEW COLOURWAYS

This launch introduces three thoughtfully curated shades, expanding the LIFT IT UP! V2.0 lineup:

• Hojicha 🍵 — A timeless neutral for every outfit
• Cherry Cream 🍒 — A bold statement shade
• Strawberry Cream 🍓 — A soft, feminine option

Each colourway offers the same fit, lift, and non-slip wear that you love — just in fresh shades to suit different outfits and moods.

LIMITED-TIME LAUNCH PROMOTIONS & BUNDLES

To celebrate the launch (and our final Lunar New Year launch), we've put together limited-time promotions and bundles, available while stocks last.

Launch promotions include:

• Build Your Own Bundle — 8% off any 2 selected I'M IN strapless bras
• Confidence Booster Set — 15% off LIFT IT UP V2.0 Bra + matching cheekies
• Butthugger Trio — 15% off any 3 Premium Mid-rise Seamless Butthugger

All discounts are automatically applied at checkout and are only available during the launch period or while stocks last.

Standard 30-day exchange policy (excluding cheekies) apply — so you can shop with a peace of mind!

LAUNCH DETAILS

From bold statement shades to timeless neutrals, this launch is all about giving you more options to wear the Super Push-up Strapless you already love.

Dropping this Friday, 6 February at 10PM SGT, this launch will not include any Priority Access — this means fastest fingers fast!

Stocks and bundles are limited and first-come, first-served both online at iminxx.com and in all retail stores — be sure to set your reminder and get on our site early to avoid missing out!

Happy shopping, and Happy Lunar New Year from Team I'M IN! ❤️

Xx, #IMINXX