Product Launches
Product Launches
Discover style insights and trends on our fashion lifestyle blog.
Product launches
Oct 05 2017
CAREFREE EVERYDAY – Introducing our Signature Wireless Demi Bras
In everything that we do, we want to feel comfortable, uninhibited by the tiniest of things, such as the underwear we wear. Bearing that...
Product launches
Nov 17 2016
LOOKBOOK COLLECTION: SORBET BAY
A collection of sorbet-lite, saturated colors that appeal to those looking to illuminate within. From minty banana greens/blues to icy jolly melon yellows, these colors...
Product launches
Oct 07 2016
Lookbook Collection: Esprit Animal, find your spirit animal!
So have you found out what's your spirit animal? Are you the friendly mama, Mrs McMushies? Or Lanky Sheldon, I'M IN's favorite spirit animal!...
Product launches
Sep 05 2016
Lookbook Collection: Get Junk!
The collection says it all... Let's get (dr)junk on FOOD! Oktoberfest came early for Katie! Our hot seller for GET JUNK! collection, cos who...
Product launches
Aug 10 2016
Lookbook Collection: Mono + Lines
Introducing Looks We Love: Black & White, Minimalist and Ah-mazing lounge outfits to fall for... MIX MATCH BUNDLE DEAL - $49.90, SAVE $4.80 (DISCOUNT...
Product launches
Jul 04 2016
I'M IN - Sugar Haven
The title already speaks for itself. Sugar Haven is a collection full of calories! Here's a reason to indulge in sweet treats yet not having to pack on...
Product launches
Apr 07 2016
PASTEL COLLECTION NO.2 FEATURING NICOLE.C
Watch #iminxx 1st ever video campaign by Nicole.C where she features 6 different ways to wear our shorties. It's cosy, chic & definitely comfy!...
